Framework, one of Los Angeles’ leaders in underground electronic music for over 5 years, has partnered with lifestyle marketing powerhouse Corso Agency to produce a selection of Private Estate Sunday programming for the 2018 desert season. These invite-only events will welcome party-elite to an idyllic desert oasis for day and night soirées soundtracked by today’s most sought after talent.
Framework’s daytime Sunday event will see The Martinez Brothers take to the helm at this clandestine desert location. The Cuttin’ Headz bosses’ iconic house and disco style will act as a perfect fit for the secret location’s expansive swimming lake, luxurious swim-up villa, and paradisal desert views.When day turns into night Guy Gerber will coax those lucky enough to make the list back to the villa for his world-renowned Rumors event featuring none other than house music mystics Bedouin and Kaz James. Rumors has been crafted as a culmination of all the best dancefloors and destinations that Gerber has played over the past 15 years and this special desert edition will no doubt continue its reign as one of the world’s most revered parties.
Along with their partner Corso Agency, Framework has drawn key partnerships to craft this experience with the likes of Heineken, Wynn, and Adidas. With over 20 years of industry experience, Corso Agency dives into strategic branding with deep consumer insight, purposeful creative and eye-catching design to build connection, loyalty and meaningful relationships for their partners.
For those looking to turn desert days at the Polo Fields into all-night jaunts soundtracked by house and techno’s best or others aimed to make these events the weekend’s main course – Framework will be your key to the underground.
Framework Presents The Martinez Brothers FB Link HERE